2020
Citibank, Citibike mobile experiences

The Citibank Citibikes program offers convenient and eco-friendly transportation options to residents and visitors in urban areas. With bike stations strategically located throughout the city, users can easily access bicycles for short trips, promoting sustainability and reducing traffic congestion.

Citibank  Citibike

Objectives

Engaged in multiple projects for Citibank's website and mobile platforms, I focused on managing the Citibike mobile project, addressing inconsistencies and refining the content strategy. Through numerous iterative approaches and collaborative discussions with stakeholders, we reached an agreement on a satisfying solution, ensuring alignment with project objectives and user expectations.





Synopsis

The bridge between constant change and the friction of brand continuity. I articulate and connect culture, design, art and curate those experiences.

Contact Info

Product Designer from East Los Angeles.

info@christianromo.com
+626, 824 3016